Urban Gweke Maize Snack (Chilli Flavor)

Urban Gweke is a crunchy roasted corn product loved by those who have tasted it. Historically, parents would roast hard corn for their children in boarding schools as part of their back-to-school snacks. Roasting it would keep the maize snack relatively fresh throughout the term.

Urban Gweke relies on this nostalgic heritage to appeal to the target market.